Porsche Christophorus

A Porsche 911 is parked on a desolate red landscape under a dramatic, crimson sky.

Identity

911 LOVE

Black and white portrait of a man wearing a dark shirt, smiling slightly and looking directly into the camera.

Top Gear legend Richard Hammond talks about his love of the 911 – and competes with a Taycan against an electric airplane.

Learn more

A man with a clean-shaven head sits relaxed in front of a window wearing a grey fleece hoodie.

Jeff Staple

In 2005, fashion designer Jeff Staple triggered a hype with the Nike “Pigeon Dunk” sneaker. Today, the limited-edition shoe is worth around 96,000 US dollars. In 911 Love, Staple talks about his passion for Porsche.

Learn more

A man with a full beard and a white sweatshirt in front of a neutral grey background.

Paul Ripke

Photographer, filmmaker, entrepreneur: After Paul Ripke accompanied the German men’s national football team to the World Cup title in 2014, his career only knew one direction – upward.

Learn more

A woman with long blonde hair and a baseball cap is standing at a lamppost in front of a backdrop of urban high-rise buildings.

Michelle Gatting

Race car driver Michelle Gatting makes history with the Iron Dames race team when she crosses the finish line in Bahrain in the 911 RSR-19 – and takes the class win.

Learn more

Dossier: Identity

Porsche stands for engineering artistry, iconic design, and technical innovation. The brand identity is derived from a rich history that is not just about the past – it is a living heritage. An ongoing memory that continues to advance. At Porsche, heritage does not mean looking back nostalgically, but rather indicates a promise for the future: Core values are preserved and continued with each new model and each technological innovation. 150 years after the birth of company founder Ferdinand Porsche, Christophorus looks back on the origins of the Porsche DNA – and reveals how it is still alive today.

Two Porsche cars drive side by side along a wet road by a rocky cliff with a dramatic, stormy sky above.

Origin as a Foundation

In Iceland, the Porsche Heritage Experience has found the perfect stage for its mission, which is to experience the past and shape the future. Accompanied by Icelander Rúrik Gíslason, Christophorus delves into Icelandic traditions and explores the Porsche cosmos in various generations of the 911 Targa – in celebration of its 60th anniversary.

Illustration of a Porsche driving on a straight line with streaks of red light behind it.

Tradition and Vision

A young Ferdinand Porsche was quick to begin working on a hybrid powertrain, combining the best of both electric and combustion engine worlds. More than 100 years after the company founder’s work, Porsche engineers are successfully continuing his hybrid idea in various ways.

Two men are sitting in an early automobile on a studio background, both wearing hats and dressed in early 20th-century clothing.

Continuity as a Principle

Around the turn of the twentieth century, engineer Ferdinand Porsche established a technological and entrepreneurial philosophy that is still consistently pursued to this day. The company owes its long-term success to staying true to its origins.

A black Porsche Cayenne is shown in a snowy environment, with digital grid lines and smoke rising from the tires.

Optimal Testing

Porsche exclusively used digital testing for the all-electric Cayenne until the preproduction vehicles were available. However, the human factor remains essential: In the final test-drives, the drivers pushed the SUV to its limits – in icy cold and blistering heat.

TECHNIQUE

Rear view of a Porsche Taycan Turbo GT in a room with blue lighting.

Dynamic Dominance

A current of 900 amperes delivers so much more electric energy to the electric motor at the rear axle than ever before. That and many other optimizations allow the Taycan Turbo GT to achieve top speeds.

Learn more

Front headlight of a Porsche Cayenne switched on, staged with a human hand and glowing colour effects.

A Shining Light

The new Porsche Cayenne recently celebrated its global premiere, alongside the first HD Matrix LED headlight worldwide, which transforms a night drive into an illuminating show of lights.

Learn more

Two classic Porsches stand in a modern, illuminated garage building, surrounded by palm trees and at dusk.

Hidden Treasures

When the Porsche collection of revered US architect Steven Harris outgrew his mid-century home in California, he simply designed a new house for them – right across the street.

A man wearing glasses looks thoughtfully out of a car window, while a historic building is reflected in the window pane.

The Virtuoso

Jan Vogler is one of the foremost cellists of our time. During the Dresdner Musikfestspiele festival, he takes the Christophorus team on a drive through his musical hometown in his Taycan 4 Cross Turismo.

Icon: Groundbreaking

In 1937, the first sketch for the Porsche factory in Stuttgart-Zuffenhausen was drawn up – today, the site covers more than 600,000 square meters.

A Porsche Macan drives on a racetrack with a striking observation tower in the background and a “1,000,000” badge on the front of the vehicle.

Porsche Moments

The one millionth Macan rolls off the production line in Leipzig.

LAPTIME

A historic Porsche race car with the start number 4 drives past cheering spectators and a Dunlop advertisement during a race.

3:36.50 minutes

Jacky Ickx in one of the most legendary overtaking maneuvers in Le Mans history.

Learn more

Two Formula 1 racing cars are engaged in a close battle on the race track, with cheering spectators in the background.

Nail-Biter

The Formula 1 finale of the 1984 season becomes a nerve-racking duel for team colleagues Niki Lauda and Alain Prost.

Learn more

3:14.60 min.

In the 1970s, Spa-Francorchamps was feared even by the most courageous.

Learn more

Service

Contact, subscriptions and downloads

A half-century of passion

Porsche Club New Zealand celebrated 50 years of precious memories and lifelong friendships earlier this year.

Eastern Brown

What happens when Porsche offers carte blanche on the configurator? Boss Hunting specs a unique new 911 Carrera GTS with all the venom of its namesake.

Fast lane

Australia’s most successful Olympian reached the top of world swimming thanks to an event that took less than one second.

Moving up

Lydia Walmsley is one of four female drivers taking part in this year’s Cayman race series, the Porsche Sprint Challenge GB.

Pedals to the metal

Sir Chris Hoy knows all about racing round in circles – he won gold medals and world championships in cycle sprinting and ‘keirin’ track racing. But now the decorated Olympian has a new passion: driving his Porsche 911 GT3 RS (991.2) on track days. We join him for some high-speed laps around Belgium’s Spa-Francorchamps circuit.

Service

A half-century of passion

Eastern Brown

Fast lane

Moving up

Pedals to the metal

Identity

Origin as a Foundation

Tradition and Vision

Continuity as a Principle

Optimal Testing

Hidden Treasures

The Virtuoso

Icon: Groundbreaking

Porsche Moments

Most read

Consumption data

911 Carrera GTS

911 Carrera GTS

911 Dakar

911 Dakar

911 GT3 RS

911 GT3 RS

911 Targa 4 GTS

911 Targa 4 GTS

Macan 4 Electric

Macan 4 Electric

Macan Electric (preliminary values)

Macan Electric (preliminary values)

Macan Turbo Electric

Macan Turbo Electric

Panamera Turbo E-Hybrid

Panamera Turbo E-Hybrid

Taycan 4 Cross Turismo

Taycan 4 Cross Turismo

Taycan Turbo GT

Taycan Turbo GT

Taycan Turbo GT with Weissach package

Taycan Turbo GT with Weissach package