Porsche Christophorus

A Porsche 911 is parked on a desolate red landscape under a dramatic, crimson sky.

Identity

Two Porsche cars drive side by side along a wet road by a rocky cliff with a dramatic, stormy sky above.

Origin as a Foundation

In Iceland, the Porsche Heritage Experience has found the perfect stage for its mission, which is to experience the past and shape the future. Accompanied by Icelander Rúrik Gíslason, Christophorus delves into Icelandic traditions and explores the Porsche cosmos in various generations of the 911 Targa – in celebration of its 60th anniversary.

Illustration of a Porsche driving on a straight line with streaks of red light behind it.

Tradition and Vision

A young Ferdinand Porsche was quick to begin working on a hybrid powertrain, combining the best of both electric and combustion engine worlds. More than 100 years after the company founder’s work, Porsche engineers are successfully continuing his hybrid idea in various ways.

911 LOVE

A man with glasses is seated inside a car, gazing out the window, with a soft light illuminating his face.

Peter Thonet

The entrepreneur led the furniture manufacturer Thonet into the future in its fifth generation.

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Black and white portrait of a man wearing a dark shirt, smiling slightly and looking directly into the camera.

Richard Hammond

Top Gear legend Richard Hammond talks about his love of the 911 – and competes with a Taycan against an electric airplane.

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A man wearing glasses stands in front of a bright, futuristic wall structure made up of triangular patterns.

Marc Fornes

Star architect Marc Fornes designed the futuristic sculpture, which served as a gigantic garage for the world premiere of the Macan in Singapore.

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A man, elegantly dressed and with a beard, holds a violin in his hand and looks seriously into the camera.

Patrick Roberts

Star violinist Patrick Roberts tours the world with his violin. For his eighth studio album, the Australian recently performed on stage with Sting – in front of an audience of 18,000.

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A man wearing a jacket with a pocket square stands in front of a wooden wall and smiles warmly.

Dr. Wolfgang Porsche

Dr. Wolfgang Porsche has been closely associated with the brand since his childhood. This year he turns 80 and talks about his attachment to the company.

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Dossier: Identity

Porsche stands for engineering artistry, iconic design, and technical innovation. The brand identity is derived from a rich history that is not just about the past – it is a living heritage. An ongoing memory that continues to advance. At Porsche, heritage does not mean looking back nostalgically, but rather indicates a promise for the future: Core values are preserved and continued with each new model and each technological innovation. 150 years after the birth of company founder Ferdinand Porsche, Christophorus looks back on the origins of the Porsche DNA – and reveals how it is still alive today.

Origin as a Foundation

Tradition and Vision

Two men are sitting in an early automobile on a studio background, both wearing hats and dressed in early 20th-century clothing.

Continuity as a Principle

Around the turn of the twentieth century, engineer Ferdinand Porsche established a technological and entrepreneurial philosophy that is still consistently pursued to this day. The company owes its long-term success to staying true to its origins.

A black Porsche Cayenne is shown in a snowy environment, with digital grid lines and smoke rising from the tires.

Optimal Testing

Porsche exclusively used digital testing for the all-electric Cayenne until the preproduction vehicles were available. However, the human factor remains essential: In the final test-drives, the drivers pushed the SUV to its limits – in icy cold and blistering heat.

TECHNIQUE

A futuristic-looking car with bright, abstract patterns stands in a dark room while connected to a charging station.

How Does Inductive Charging Work in the New Cayenne Electric?

Park your vehicle and charge it – contactlessly. What we are already used to with smartphones and other devices now also works with sports cars. A first for Porsche.

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Side view of a purple Porsche Macan against a purple background.

How Custom Colors Are Created at the Request of Customers

Whether a cult color from the 1990s or an individually created paint: With the Paint to Sample and Paint to Sample Plus programs, customers’ ideas are set virtually no limits.

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Rear view of a Porsche Taycan Turbo GT in a room with blue lighting.

Dynamic Dominance

A current of 900 amperes delivers so much more electric energy to the electric motor at the rear axle than ever before. That and many other optimizations allow the Taycan Turbo GT to achieve top speeds.

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Side view of a dark green Porsche Macan on an assembly line.

How Do You Produce Three Drive Types on a Single Assembly Line?

Autonomous processes and innovative robot technology: to incorporate the all-electric Macan into the production line at the Porsche plant in Leipzig, the centerpiece of production – the marriage – was completely reinvented.

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Rear view of a Porsche 911 Carrera GTS – technical components are stylised below the rear light.

Staying Power

The story of the Porsche 911 drive technology is a story of continuous innovation and unique heritage. The highlight for now: high-performance partial hybridization for the 992 generation.

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Technical illustration of a Porsche Macan with its electrical components highlighted by using stylised graphics.

Why Is the New Macan So Efficient at Charging?

The development of the all-electric Macan focused on one thing in particular: seamless integration into everyday driving.

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Illustration of the technical components of a drive unit in a Porsche model.

How the High-End Porsche Active Ride Suspension Combines Comfort and Agility in the New Panamera

The new Panamera is both a sports car and a touring sedan – and thanks to the new Porsche Active Ride chassis, it offers a driving experience that sets new standards.

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Front headlight of a Porsche Cayenne switched on, staged with a human hand and glowing colour effects.

A Shining Light

The new Porsche Cayenne recently celebrated its global premiere, alongside the first HD Matrix LED headlight worldwide, which transforms a night drive into an illuminating show of lights.

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A Porsche 911 Dakar stands on a sand dune – swirling sand can be seen in the background.

That is why the chassis of the 911 Dakar is the most versatile sports chassis in the world

Ice and rally tracks, desert seas and scree: for optimum handling, Porsche combines the off-road characteristics of an SUV with the agility of a sports car in the 911 Dakar.

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Two classic Porsches stand in a modern, illuminated garage building, surrounded by palm trees and at dusk.

Hidden Treasures

When the Porsche collection of revered US architect Steven Harris outgrew his mid-century home in California, he simply designed a new house for them – right across the street.

A man wearing glasses looks thoughtfully out of a car window, while a historic building is reflected in the window pane.

The Virtuoso

Jan Vogler is one of the foremost cellists of our time. During the Dresdner Musikfestspiele festival, he takes the Christophorus team on a drive through his musical hometown in his Taycan 4 Cross Turismo.

Icon: Groundbreaking

In 1937, the first sketch for the Porsche factory in Stuttgart-Zuffenhausen was drawn up – today, the site covers more than 600,000 square meters.

A Porsche Macan drives on a racetrack with a striking observation tower in the background and a “1,000,000” badge on the front of the vehicle.

Porsche Moments

The one millionth Macan rolls off the production line in Leipzig.

LAPTIME

A race car with the number 98 drives on a track with colored edge markings and a dynamic curve.

2:41.452 Minutes

At Spa-Francorchamps, racing driver Nick Tandy secured victory with his slowest lap.

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A historic Porsche race car with the start number 4 drives past cheering spectators and a Dunlop advertisement during a race.

3:36.50 minutes

Jacky Ickx in one of the most legendary overtaking maneuvers in Le Mans history.

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Two Formula 1 racing cars are engaged in a close battle on the race track, with cheering spectators in the background.

Nail-Biter

The Formula 1 finale of the 1984 season becomes a nerve-racking duel for team colleagues Niki Lauda and Alain Prost.

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A Porsche 956 racing at full speed on the track, with spectators behind a barrier in the background.

The Unfinished Race

In 1982, Jacky Ickx led a Porsche one-two-three victory. Only the photographer was disappointed.

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Two Porsche 908 drive one behind the other on a steep bend – black-and-white image with dynamic perspective.

2:00.800 min.

In 1967, the daredevil artist's son Tetsu Ikuzawa breaks the lap record at Fuji Speedway in a rented Porsche 906 Carrera 6.

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3:14.60 min.

In the 1970s, Spa-Francorchamps was feared even by the most courageous.

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A Porsche 919 Hybrid crosses the finish line at night, surrounded by cheering team members.

2:06,499 Min.

The electric engine of the Porsche 919 Hybrid and an audacious improvised fix enable Porsche to win the 2015 world championship.

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A man in casual clothes leans on a black Porsche 911 Turbo in front of a racetrack, holding a helmet in his hand.

Pedals to the metal

Sir Chris Hoy knows all about racing round in circles – he won gold medals and world championships in cycle sprinting and ‘keirin’ track racing. But now the decorated Olympian has a new passion: driving his Porsche 911 GT3 RS (991.2) on track days. We join him for some high-speed laps around Belgium’s Spa-Francorchamps circuit.

A woman wearing dark clothing stands by the water—there is an island in the background.

Fast lane

Australia’s most successful Olympian reached the top of world swimming thanks to an event that took less than one second.

A woman in a racing suit sits in a race car, holding the steering wheel and smiling at the camera.

Moving up

Lydia Walmsley is one of four female drivers taking part in this year’s Cayman race series, the Porsche Sprint Challenge GB.

A brown Porsche 911 with the letters B. H. on the license plate is parked on a green lawn.

Eastern Brown

What happens when Porsche offers carte blanche on the configurator? Boss Hunting specs a unique new 911 Carrera GTS with all the venom of its namesake.

A group of people are looking at sports cars from different eras parked by the sea.

A half-century of passion

Porsche Club New Zealand celebrated 50 years of precious memories and lifelong friendships earlier this year.

Service

Contact, subscriptions and downloads

A half-century of passion

Porsche Club New Zealand celebrated 50 years of precious memories and lifelong friendships earlier this year.

Eastern Brown

What happens when Porsche offers carte blanche on the configurator? Boss Hunting specs a unique new 911 Carrera GTS with all the venom of its namesake.

Fast lane

Australia’s most successful Olympian reached the top of world swimming thanks to an event that took less than one second.

Moving up

Lydia Walmsley is one of four female drivers taking part in this year’s Cayman race series, the Porsche Sprint Challenge GB.

Identity

Origin as a Foundation

Tradition and Vision

Origin as a Foundation

Tradition and Vision

Continuity as a Principle

Optimal Testing

Hidden Treasures

The Virtuoso

Icon: Groundbreaking

Porsche Moments

Pedals to the metal

Fast lane

Moving up

Eastern Brown

A half-century of passion

Most read

Service

A half-century of passion

Eastern Brown

Fast lane

Moving up

Pedals to the metal

Consumption data

911 Carrera GTS

911 Carrera GTS

911 Dakar

911 Dakar

911 GT3 RS

911 GT3 RS

911 Targa 4 GTS

911 Targa 4 GTS

Macan 4 Electric

Macan 4 Electric

Macan Electric (preliminary values)

Macan Electric (preliminary values)

Macan Turbo Electric

Macan Turbo Electric

Panamera Turbo E-Hybrid

Panamera Turbo E-Hybrid

Taycan 4 Cross Turismo

Taycan 4 Cross Turismo

Taycan Turbo GT

Taycan Turbo GT

Taycan Turbo GT with Weissach package

Taycan Turbo GT with Weissach package